Direction of Sports Journalism: “Because survival is the strongest instinct, in humans and in business, sports journalism is being forced to evolve into selling its principles and fairness (its soul, in other words) in exchange for clicks and cash, a trafficking not that far removed from porn … It is either that or lose money and ratings and eyeballs to people who don’t make any kind of moral stand. The mainstream media might have wanted to stay out of the TMZ-ization of the Tiger Woods story on principle, but it literally couldn’t afford to do so because viewers were going to go find it somewhere. Show me the restaurant that tells you what you should be eating, instead of giving you what you want to consume, and I’ll show you an empty restaurant.” [Miami Herald]
Went in with two feet.
Peaking at the right time.
Two good looking, high profile athletes. Let’s everyone wish them good luck.