You knew this was coming, right? Kissing in the streets in the middle of a riot. Iconic moment. Today Show. Fifteen minutes of international fame, thanks to a photographer. The next likely move? Profit.
Australian Scott Jones and his girlfriend, Canadian Alexandra Thomas, who have been dubbed the Vancouver Riots Kissing Couple, have hired a “public relations giant” to handle whatever may be in store for them in the coming weeks/months.
There is also some “obvious commercial opportunity’’ for “the most romantic couple’’ in the way of endorsements, he says, jewellery being a likely product.
Markson says he’s already had some conversations with Michael Hill Jeweller, an international retailer headquartered in Australia, exploring this possibility.
An appearance by the couple could generate them $10,000, Markson told the Star. A full-blown endorsement contract “might be worth 100,000 to them,’’ says Markson.
Must … capitalize … quickly. [Star]
blog comments powered by Disqus