ESPN’s PR team just excitedly released the ratings from Boston’s thrilling game four win over the Miami Heat: a 7.9 overnight, or the best ratings for an NBA playoff game ever on cable. According to the press release, the game hit a 10.7 rating during overtime. Boston won, 93-91 after D Wade’s three-pointer missed.
How big of an audience is that? Well game three of the World Series on Fox – played on Saturday night last October against college football – only generated a 6.6 rating. In case you’d forgotten, St. Louis won that one, 16-7, and Albert Pujols clubbed three home runs.
The only bummer here for the NBA is that should the WCF/ECF both go seven games, the series clinchers would be played on Friday and Saturday, respectively.