The Big Ten created its own television network. The SEC got really good at football. The ACC? They are opening an officially licensed eatery in the Raleigh-Durham International Airport. It will be called the “ACC American Café.”
This is the first time the Atlantic Coast Conference has partnered with a restaurant operator to venture into the dining world. Think upscale dining, not a traditional sports bar. Its menu features a range of farm-to-market dishes along with accinteriorentrees inspired by the home cities of ACC teams. Tastes include steak, seafood, burgers, N.C. barbecue, wraps, salads, small plates and more. There’s even a ceviche dish to enjoy!
The restaurant includes a full bar, displays of ACC memorabilia, large windows overlooking the airfield and televisions. One thing we’re excited about is that the operator, HMS Host, is contributing some of the revenue from this restaurant to athletic scholarships and has committed to providing internship opportunities for students in the hospitality and culinary arts fields.
This development is fitting, because, really, what could encapsulate the depressing mediocrity of ACC football better than airport food? You enter without expectations and still manage to be disappointed. Opening Day attendance could rival the ACC Title Game. A meal almost undoubtedly will be more expensive.
We’re not sure how the food will taste, or how the venture will go down. The only thing certain is Cincinnati President Santa J. Ono will be the first to offer the establishment a glowing review on Yelp.