POWERED BY

Miscellany

Kevin Ware: Louisville Already Capitalizing on Injury With "Rise Up #5" Shirt

Kevin Ware broke his leg during an Elite Eight game on Sunday. Louisville handled it in classic, major college athletic fashion, by exploiting sentiment for profit. “Rise Up # 5″ Final Four t-shirts are already for sale on the team website. Proceeds benefit…the Louisville Athletic Dept and Adidas. Just shameless. [HT @JesseYomtov]

Because you want to see it first!

Like and follow The Big Lead today!

blog comments powered by Disqus

Latest Leads

Because you want to see it first.

Like and follow The Big Lead today!