The tech invasion of Northern California continues. The internet video game company Kabam has bought the naming rights to the field at Cal’s Memorial Stadium in a 15-year $18 million deal. Memorial Stadium opened in 1923 and was dedicated to honor Californians who died in World War I. Apparently, they have been remembered long enough. Seriously, bro, that war is like 100 years old.
Setting the over/under on the shelf life of tweeting “KABAM” after Bear Raid touchdowns at 2.5 games.
[Photo via USA Today Sports]