Here’s how the process works: Sports agency in NY needs to sign NBA draft picks. The easiest route? Target the young AAU stars who are pegged for the NBA. Best way to the players? Their flesh-peddling AAU coach.

The money trail? Easy – the AAU coach sets up a non-profit foundation (taxes, baby), and the sports agency sends money (lots of it) in hopes that the coach will help steer players to said agency prior to the NBA draft. When the AAU coach can’t close a player, the agency sends in a “wow stick,” like former Duke All-American Jay Williams.

Williams couldn’t seal the deal with UCLA’s Kevin Love.

“My face turned completely red,” he said. “I respect [Williams] as a player. But he came after me and once he started talking about all that agent stuff, I said, ‘You know what, talk to my family … “If I was going with an agent, why would I ever go with a guy who, no offense, but he crashed a motorcycle into a tree. I’m not going to go with a guy that’s reckless.€

Jay Williams is now given up hope on the sports agent business and is catching alley-oops from Rece Davis on ESPN. That’s probably a good thing. Tremendous reporting here, and a rarity, too – everyone talks on the record.

Would anyone be remotely surprised if college boosters were sending money to AAU coaches in this same fashion? Hope not.

Agents and AAU (Unrequired Love)