Sizing Up ESPN’s ‘Hashmarks’
Uncategorized May 24th. 2007, 5:15pm
Well, that didn’t take long – ESPN debuted its NFL blog Wednesday, and within hours, at least one blog had ripped it to shreds.
We’re not quite ready to go that far, but here are a few of our observations:
* Maintaining a blog is a marathon, not a sprint, but this dude’s out of the gate heavy on the production. He’s posting in volume, that’s for sure, but let’s see how long it lasts …
* It definitely looks like ESPN has taken the cuffs off the guy, which is a good thing. He actually referenced the Brady Quinn photos, and we haven’t seen them referenced anywhere else on the .com (it would have been nice to get credit for posting them first, but hey, such is life) …
* Though we’re still relatively new to this genre, it appears as if the best way to become part of the blogging community is to link to other bloggers. It’s kind of like we’re all on this immensely gay basketball team, going around giving each other high-fives and pats on the back. We’ll be curious to see if this Mosley fellow is standing off in the corner of the gym, too cool (or wealthy) to join in with the rest of kids …
* Pro Football talk is the alpha and the omega of the football blogging community. The site skewers ESPN personalities (when necessary, and yes, camera phone photos of your dong count as ‘necessary,’ Mr. Salisbury). When they break news, will Hashmarks link to them, or wait for John Clayton to ‘learn’ the news?
* Although we like what True Hoop (NBA blog) has done at ESPN, the one beef we have is that it’s incredibly incestuous to ESPN. It feels like a commercial for the .com. It seems like every other post is about the latest from Mark Stein, Chad Ford, John Hollinger, or Bill Simmons. We get it – ESPN plucked a blogger from obscurity, and since his blog was one of many with cult/underground status, True Hoop is now trying to pry open the eyes of non-mainstream readers to ESPN. If Hashmarks starts to reference Len P and Merrill Hoge and Clayton and Salisbury, it will get old, quick …
The last question: What are Sports Illustrated, Sportsline, Yahoo, and Fox waiting for? It’s as if they’re becoming old media, and the woman who inspired us to blog says old media is going about blogging all wrong. Naturally, she’s right.
Hashmarks (ESPN)
[Update: Deadspin now has a take on Hashmarks, and as usual, it's on point.]
*If this reads like an SOS – or rather, SOB, ‘Save Our Blogs!’ – that wasn’t the intent. But since Sportsline, Yahoo, Fox, and SI aren’t going to challenge ESPN on the TV front anytime soon, the smart money would be to beef up their online content with blogs who have passionate followings, and take a huge chunk of that online money. This is no knock on Mosley, who surely brings qualifications to the table … but prior to seeing his name on the blog Wednesday, we’d never heard of him, and thus, it’s going to take some time for him to crawl up our must-read list on the NFL.
28 Responses to “Sizing Up ESPN’s ‘Hashmarks’”
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May 24th, 2007 at 5:25 pm
Give Matt Mosely some time. He always wrote about the “other things” that happen at football games & on TV when watching football games for The Dallas Morning News, and his column was a must-read for a guy like me who was tired of reading about TO every day.
May 24th, 2007 at 5:29 pm
Yup, we’re looking forward to him. Somewhat disappointed that he’s a Texas guy, but hey, they are ‘America’s team.’ Just hope the blog isn’t overflowing with Cowboys stuff. That’s the one thing we try to do here – remain impartial. Haven’t had a favorite team – in many sports – in years.
May 24th, 2007 at 5:38 pm
“It’s kind of like we’re all on this immensely gay basketball team, going around giving each other high-fives and pats on the back.”
Probably one of the funniest and best desciptions of the blogging community I’ve ever heard.
May 24th, 2007 at 5:43 pm
“It’s kind of like we’re all on this immensely gay basketball team, going around giving each other high-fives and pats on the back. ” Doesn’t that describe just about any basketball team. Wouldn’t a more apt description be:
It’s kind of like we’re all on this immensely gay basketball team, going around giving each other handjobs, reacharounds and erotic massages.
May 24th, 2007 at 5:45 pm
“Immensely gay basketball team”??
Tim Hardaway does not approve.
May 24th, 2007 at 5:58 pm
Get us a fucking job.
May 24th, 2007 at 6:04 pm
I disagree that the WWL has taken the cuff off of this guy. He mentioned the Brady Quinn wedding pics, but he didn’t actually say anything about them or offer any opinion on them or their publication. It was kind of like a courtesy mention.
May 24th, 2007 at 6:06 pm
Gay as in happy! Because if bloggers are one thing, they’re happy people. Who isn’t happy sitting in their undies in mom’s basement?
May 24th, 2007 at 6:09 pm
It’s actually surprising that all these sportsweb giants are taking so long on what I’m sure they’re calling “this blog fad”. I mean sometimes commonsense just isn’t there for these people. ESPN turned sportscenter into “Super Shitty Hour” years ago and Baseball Tonight sucks too. Bring back some f’ing content and get on this blogging shit. How dumb are these people?
May 24th, 2007 at 6:12 pm
The best thing Yahoo and the like would be to get bloggers who trash ESPN and call out its conspiracies. I nominate myself. Now pay me.
I’m Rich Biiiiiiiitch!
May 24th, 2007 at 6:13 pm
No love from the WWL again on breaking a story?
Seriously though, those Quinn pics were huge. That probably was a Top 10 internet search for awhile. Nice job.
Where’s my high five and butt pat?
May 24th, 2007 at 6:26 pm
I like sitting in my basement in mom’s undies. I’m different like that.
May 24th, 2007 at 6:59 pm
TBL: i guess i can buy “gay as in happy”, but only at 1/2 price.
May 24th, 2007 at 7:06 pm
Mosely, as has been stated, was good “covering” Cowboys games for DMN, but with all the front page attention he’s getting, is ESPN trying to groom a Bill Simmons 2.0? Sure looks like it.
May 24th, 2007 at 7:17 pm
high fives, ass pats to all above commenters
May 24th, 2007 at 7:33 pm
@Jordi
That’s totally cool. Mike Penner’s different too.
May 24th, 2007 at 7:38 pm
Mosley is a pretty good writer. He wasn’t a Dallas homer and he regularly went on the local ESPN Radio afternoon show called Galloway and Company. It’s a show that rips Jerry Jones and the Rangers to shreds on a daily basis.
I think y’all will find Mosley to be pretty good if you give him a chance.
May 24th, 2007 at 8:05 pm
“It’s kind of like we’re all on this immensely gay basketball team, going around giving each other high-fives and pats on the back.”
Couldn’t have said it better…you got a “hearty laugh” out of me for that.
May 24th, 2007 at 8:23 pm
Mosley’s already in negative points with me for mentioning his fucking brand of coffee — that’s verging on Peter King level-coffee douchebaggery.
May 24th, 2007 at 10:08 pm
I’ll give everyone that comments on this site a Brady Quinn pat on the junk
May 24th, 2007 at 10:13 pm
Read Mosley’s live blogs during games, the guy is like Buster Onley. Too much Yankees (or in this case, Cowboys).
May 24th, 2007 at 10:30 pm
ESPN’s football blog is what we thought it was. You should let it off the hook.
May 24th, 2007 at 11:47 pm
im not even gonna call hashmarks a blog. its so shallow
May 25th, 2007 at 4:53 am
The last thing I want to read is a blog from Massive Corporation Central. The whole point of a blog is the independent voice you get. When you work for ESPN – whoever you are – you’re just another mouthpiece for the brand name.
May 25th, 2007 at 9:49 am
Will he have anything negative to sa about the Three Little Buddies in the booth this season when every single sports blog will offer an opinion or will the ESPN multiglomercorporate protect itself?
This is just more of the marketing bullshit that is already so irritating about ESPN.
May 25th, 2007 at 12:19 pm
He had one day on the job
relax there kitten
May 25th, 2007 at 10:11 pm
“She wears drawers, with dick holes in em. HateHateHateHateHateHateHateHateHate” ala the Chapelle’s Show. That’s what most of you dipshits sound like.
May 26th, 2007 at 4:02 am
What the fuck does ESPN and a blogger have in common? They both are as crediable as a fat womens fart or a Tony Kornheiser broadcast on MNF!