Wrapping Up Florence-is-a-Dump …
ESPN, Media Gossip/Musings January 15th. 2008, 11:54am
Quickly following up on the outrage in Florence, South Carolina over an ESPN writer’s depiction of their city – Jeff Pearlman didn’t respond to us, but posted a note here (unedited): “I’m not saying I’m right or wrong, but here’s exactly what happened: In response to the Clayton Holmes story I received, oh, 150 or so e-mails. Most were positive, some were negative and about 15 were from Florence natives who thought I was excessively rough on the city. So I went back and re-read the story. I actually don’t think I was too hard, but I also can see it’s a part of the story that I didn’t write especially well. Hence, since it genuinely wasn’t my intent to dog all of Florence, I felt comfortable responding with a “It wasn’t my intent to rip your entire city—if it came off that way, I apologize.” Is that sorta wimpy? I guess it could be seen that way. But I don’t think anything’s wrong with a writer admitting when he’s off. It happens.
Now here’s what truly bothers me: So I send that sort of e-mail to most of the angry Florence people (90% of whom respond with a “Thanks for writing back. No big deal—just wanted to express my displeasure), and the superentendent of schools forwards my e-mail to the local paper. I was friggin’ blown away: I take the time to respond, I apologize if you took what I wrote to be a thrashing of your entire city … and you forward it to the newspaper!? Are you kidding me? (Amazingly, I spoke to the superentendent earlier today. I said, “Why would you take a private e-mail and give it to the local paper?” He said, “Well, once you sent it to me it was no longer private and I could do whatever I wanted to with it.” I said, “So, if a parent e-mails you about a student, you can forwatd that to the paper, too?”)
Then, to make matters worse, the guy who writes the story for the Florence Morning News doesn’t even call me to check the facts of his piece (some of which were off). It was insane: You write a story about someone … and you don’t even call him? To check facts? To make sure the e-mails were legit? Etc?
Anyhow, the writer later apologized to me, which was cool. I think he was young and learning and whatever. We all make mistakes …
Anyhow, the experience wasn’t a fun one. I try to write every person back when they send an e-mail. This time it didn’t work out.”
Pearlman screwed up responding to these clowns, the Super screwed up by passing along an email exchange, and the reporter screwed up by not even calling Pearlman to ask for his side in the story. Everybody wins!
12 Responses to “Wrapping Up Florence-is-a-Dump …”
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January 15th, 2008 at 11:59 am
Hopefully this is the last we hear of this story.
January 15th, 2008 at 12:01 pm
You gotta love those “IF I offended you” apologies.
January 15th, 2008 at 12:04 pm
You’re right Jimmy Chitwood – IF I offended you = fuck off you sensitive prick
/Just me? Okay, never mind.
January 15th, 2008 at 12:07 pm
he should’ve told them to go fist themselves
January 15th, 2008 at 12:11 pm
Fisting is the economic backbone of Florence.
January 15th, 2008 at 12:22 pm
fisting is actually behind bukakee and auto erotic asphyxiation
January 15th, 2008 at 12:23 pm
I guess the upside is everyone now knows of Florence and that it is a shithole. They ought to give the key to the city to the Superintendent. He’s a true hero.
January 15th, 2008 at 12:24 pm
C.J. Spiller has lost faith in old media, yet again.
January 15th, 2008 at 12:59 pm
I don’t think I have ever heard of Florence before this story. I wasn’t thinking about how terrible Florence was when I was reading about an athlete’s fall to the bottom. I don’t think I will ever be in that city. Pretty much no one cares about the shitty city. Maybe now someone will, clean it up and put a Starbucks and a Disney store there. And everyone will be happy..except the people living in shit with no hope of life getting better.
January 15th, 2008 at 1:10 pm
Yes, the non-apology apology.
If you took it wrong I apologize for your lack of reading skills. I obviously didn’t write it monosyllabic so you could understand it. If you didn’t understand this apology here’s one that insults your intelligence even more:
Me think Florence fine. Sorry you read wrong. This better?
XXXOOXXOXOXO,
Jeff Pearlman.
January 15th, 2008 at 1:54 pm
Is South Carolina even part of the United States?
January 15th, 2008 at 2:33 pm
Of course, lost in all this debate is that Florence is indeed a friggin’ dump of a city; I lived many years in SC, and this is not exactly a well-kept secret in the state. If the civic leaders (including Mr. Superintendent) spent half as much energy in effecting positive change as they did refuting the bad pub, things would change.
@NinoBrown: Yes, South Carolina is part of the U.S.–the armpit, I believe.