Media Rumors: We hear that Fanhouse (aka, AOL Sports) is going the route of Yahoo Sports and CBS Sports and attempting to hire “beat writers” for the NBA, NFL, and MLB. AOL Sports added three newspapers columnists in January (anyone reading them religiously?) to their large blogger contingent, and we hear that in the coming months, AOL will be plucking newspapers writers to help bolster their reporting efforts. This shouldn’t be too difficult, either – after the abrupt closing of the Rocky Mountain News last week, sports writers in 2-paper cities are beginning to panic about job security through 2009. We hear AOL is already in talks with a prominent columnist to be an NFL writer. Much of Yahoo’s surge in success over the last year has been due to its strong investigative reporting, as well as NBA and NFL scoops.