NFL Attendance: “The NFL expects overall attendance to drop for the third straight season, … the league expects average game attendance to drop for the third straight season, falling to its lowest levels since the 1998 season,” according to USA Today. The sport is in trouble! Quite the contrary. While attending at the Princeton Sports Symposium in December, we were the moderator for a panel that included Mark Wilf, a president of the Vikings. We asked him why fans would leave their cushy family room – with unlimited food and drink, 50-inch TV, the amazing red zone channel and wireless internet to feverishly monitor fantasy teams – for a trip to the stadium. He kept talking about how teams need to ‘improve the fan experience’ but we weren’t buying it. Have you seen ticket prices lately?