NBA Ratings Up, Up and Away! It Appears the Lockout Had No Impact

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9 Responses to “NBA Ratings Up, Up and Away! It Appears the Lockout Had No Impact”

• 1

  jbriaz Says:
  February 4th, 2012 at 2:22 PM
  

  Is this all that surprising? With a shorter schedule, each game has larger implications for playoff purposes. So, if I were a fan of the NBA (which I am not), I’d watch more because each game had a larger impact on playoff seeding.

  And nice throw in by TBL about baseball ratings. Just can’t help himself. I would hazard a guess that 90% of the time TBL mentions baseball…it has to do with ratings.

• 2

  thunderroad Says:
  February 4th, 2012 at 2:34 PM
  

  Ok, so this is a couple years old, but still….

  http://www.sportsmediawatch.com/2010/04/local-on-eights-ratings-for-nba-mlb-and/

  MLB drubs the competition in nearly every market, with just a few exceptions. Most cities it isn’t even close. Granted it was pre-Lebron, but the friggin’ MARLINS were drawing bigger numbers than the Heat. RATINGS!!

• 3

  Off The Backboard (karma) Says:
  February 4th, 2012 at 3:06 PM
  

  What happened to all the columnists that were predicting impending doom for the NBA? Said it’d turn fans off the game? Please.

  NBA fans (casual or otherwise) stick around cause the story lines are some of the best in North American sports…as long as guys like Lebron and Kobe are in the league, the league will do well. It might take a bit of a hit when Kobe leaves, but we will still have Lebron, and by the time Lebron retires, there will be some other nationally polarizing figure ready to take the reins.

  The NBA is going through its biggest talent boom in a long time (no Bill Simmons) – almost every team has players worth getting excited about with HOF potential (except, of course, the Raptors, Kings, and Bobcats). Fans would be dumb to miss out on such a time.

• 4

  BFFredo Says:
  February 4th, 2012 at 4:05 PM
  

  I know that, while I was sick and stuck in bed, I caught more NBA basketball and it’s just stuck. (Then again, I already caught a ton of NBA ball).

  BTW, it’d be interesting to see the breakdown of NBA viewership to what teams are featured in the nationally-televised games on ESPN/TNT/ABC. I’m guessing that people are just enjoying more Clippers than before in place of the Hornets but that the usual suspects (Heat, Lakers, Celtics, Magic, Mavs, Jazz, Knicks, Bulls).

  Just because NBA: The TV Show may be very popular, it doesn’t mean NBA: The League is.

• 5

  Benjamin Franklin Rodriguez has the highest WAR evah! Says:
  February 4th, 2012 at 4:40 PM
  

  Is this all that surprising? With a shorter schedule, each game has larger implications for playoff purposes. So, if I were a fan of the NBA (which I am not), I’d watch more because each game had a larger impact on playoff seeding.

  So, I guess based on this illogic, people watch the MLB in May and June for playoff implications.

• 6

  payaso Says:
  February 4th, 2012 at 6:21 PM
  

  Mr. Selig, you should sacrific your record merchandise and attendance revenues so that you can increase World Series ratings by a share.

  /no one

• 7

  jbriaz Says:
  February 4th, 2012 at 7:05 PM
  

  @ Benjamin Franklin Rodriguez

  Full disclosure: baseball is my favorite sport. Given that, my argument isn’t illogical. People watch sports for many different reasons. In baseball, I would imagine the only concern is getting into the playoffs considering the smaller playoff pool, and the complete randomness of its playoff structure. While in basketball, over half the teams make the playoffs and lower seed teams almost never even make it to the NBA Finals. So, if I were an NBA fan, I’d be concerned about my team not only making hte playoffs but also making it with a high seed. The same isn’t true in baseball.

  But yes, people watch sports for different reasons. My argument doesn’t cover the entire spectrum.

  And all in all, you’re missing the important point that TBL has to make every week or so: NBA is more popular than MLB. And frankly, he obviously cares about that b/c basketball is clearly his favorite sport. I don’t think he would care otherwise.

• 8

  Gonzo Says:
  February 4th, 2012 at 7:10 PM
  

  I didn’t want to believe it. I have no choice to admit that TBL is a troll.

• 9

  TexansFan Says:
  February 4th, 2012 at 7:15 PM
  

  I didn’t want to believe it. I have no choice to admit that TBL is a troll.

  It is getting annoying at this point

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