Outdoor Sports Archives

Q&A: Why The ING NYC Marathon Has Become A Mecca For Marketers

Posted October 30, 2011, 9:57 pm by Barry Janoff (1 Comment)

New York Road Runners estimates that the financial impact of the ING New York City Marathon is $340 million.

[ Read More... ]

Asics Hits Ground Running With Multi-Media Campaign At NYC Marathon

Posted October 28, 2011, 8:50 am by BigLeadSports (No Comments)

Athletic sportswear and shoe company Asics, which is an official sponsor of the 2011 ING New York City Marathon, will unveil its 2012 national advertising campaign on Oct. 31, less than a week before the Nov. 6 event. The campaign comes with a new tagline, “Stop at Never,” which the company said is meant to [...]

[ Read More... ]

Q&A: Talking About Soft, Hard, Magic-8, Wiffle And Other Balls With Author Josh Chetwynd

Posted July 20, 2011, 3:21 pm by BigLeadSports (No Comments)

Josh Chetwynd, the author of ‘The Secret History of Balls,’ talks about the plethora of balsl used in sports, how they got there and all the little peccadilloes that go with our obsession with ball sports.

[ Read More... ]
bmx-flip

World Record BMX Triple Back Flip

Posted June 1, 2011, 5:40 pm by Stephen Douglas (CRM!) (5 Comments)

Here’s an insane video of insane New Zealander, Jed Mildon landing the first successful BMX triple back flip. It’s pretty extreme, bro.

[ Read More... ]

Girls of the Grand Prix

Posted August 8, 2010, 4:00 pm by Stephen Douglas (CRM!) (276 Comments)

Which Grand Prix am I talking about? I have no idea. See, I’m not much of a racing fan, but searching through Getty photos looking for something to post about I noticed that there are a lot of “grand prix” events and they all feature good-looking girls holding signs. Or the good-looking girls are just [...]

[ Read More... ]
Next Entries